Not So Little Little Girls
Players: Mark McLuhan, (Cindy Sue) first year collage student and
marketing intern at Little Miss Muffin, Inc.; Ms. Helen Pennyworth, owner
and president of Little Miss Muffin Inc.; Carol Winters Vice President of
Marking for LLM; Susan Evans, Product Manager of LLM; Julie Pennyworth,
sister to Helen and professional dominatrix and practicing nurse. Tracy
Manchester, Mark's School Advisor; Hazel Worthington, dress designer for
LLM. Terry Weathers and Barbie Sinclair of Flash Bang Studio.
Synopsis: Little Miss Muffin has been selling upscale dresses for little
girls since 1958. Sales were nearly flat last year. Ms. Pennyworth,
owner and president of LMM has discovered, thanks to her sister, a new
market she believes can raise those numbers again. What Ms. Pennyworth
needs now is someone to help her tap into that marketing. Of course, if
you're going to start selling little girl dresses to guys, you're going to
need a guy to promote those sales? Mark, Ms. Pennyworth believes, is just
that guy.
Helen Pennyworth's introduction to business101 began in a meeting one day
with her staff as she said: "If you put up a sign telling people you sell
dresses, that's called advertising! If you walk down the street wearing
one of those dresses with a sign, that's called promotions. If, as it
happens, you're a guy in that dress and walking down the street, that's
called publicity.
"If you get to explain why you are a guy wearing a dress that's called
public relations. If you can convince another guy that it's something he
should be doing, that's called marketing. If that guy buys one of your
dresses, that's a sale.
"Lastly, if you can get a bunch of guys to buy a lot of your dresses and
do so at a profit, that's called a new business."
Mark wasn't there when Ms. Pennyworth gave that overview to her staff.
The story behind those words began on a Saturday just past the first few
days of Spring. Mark had been asked, by Ms. Helen Pennyworth herself, to
attend a meeting she was holding. The thought of attending a meeting with
the owner of the company left him giddy.
"Mark! First of all thank you for coming in on such short notice and thank
you as well for giving up part of your Saturday," Ms. Pennyworth said
after inviting Mark to a Danish, coffee and finally a chair.
Mark took up a Danish nervously, fixed his coffee and sat at the other end
of the large conference table not quite sure why he was there. However,
knowing Ms. Pennyworth and this only by reputation, he knew he'd find out
soon enough. Given that Carol and Susan were there hinted that it
obviously had something to do with him.
"Not a problem ma'am," Mark said smiling cordially, if not a little
nervously. He added good morning coming in and a nod to the his boss and
bosses boss. He sat and waited quietly for Ms. Pennyworth. Carol
Winters, his bosses boss smiled warmly as did Susan Evans his boss.
Whatever it was that brought him here it was clearly important.
Mark was an intern in the marketing department starting with LMM just a
month ago. A great opportunity coming after an interview that had been
orchestrated by the school. Although learning to market little girl
dresses and accessories wouldn't have been Mark's first choice it was
still marketing. Fortunately, marketing, the basics of marketing at
least, was generally the same no matter what the product. And, most
important of all it was a pretty fair job.
"Mark! Just over a month ago, about the time you were hired as it
happens, I commissioned Carol to do a study on a small but growing segment
of a new market that I believe can benefit from our product line. If I am
right, this market could provide us with some fairly substantial sales in
the coming months. The numbers, to put it mildly, are significant or so
we believe. Significant enough for consideration at least," Ms.
Pennyworth said as she buttered her own Danish.
"Yes ma'am," Mark said curiously, reaching carefully for a pat of butter
resting on a bed of ice in a stainless steel bowl. There was a hint of
him participating in something important floating within Ms. Pennyworth's
words, or perhaps just a hope. An exciting kind of hope if this meant him
getting in on the ground floor of something new. To do something like
that would be nothing short of spectacular. Ms. Pennyworth definitely had
his attention.
"Mark, up to now our dress line and accessories... it's successes, if you
will, have been the result of our focus on a very upscale little girl
Sugar and Spice approach. The extremes of that concept just for the
record, and for some number of years now we've had few competitors. In
fact, since 1958 we've been targeting mothers of little girls who, to put
this into a little context, quite literally get a lot of their thrills
from our frills," Ms. Pennyworth noted with a smile.
"Yes ma'am, I'm beginning to realize that," Mark said smiling over Ms.
Pennyworths' slogan 'We sell thrills with our frills', when Ms. Pennyworth
paused. Mark couldn't help but notice that Carol and Susan were mostly
passive with only a causal, almost imperceptible series of nods as Ms.
Pennyworth talked. Obviously this was Ms. Pennyworth's meeting.
"I'm glad that you understand that Mark. Frankly, at first at least, we
were a bit hesitant taking a male into our business development group.
Then again, it's been working out for both of us I hope," Ms. Pennyworth
noted.
"It is for me ma'am. I mean it's a lot of basic marketing and business
development for the most part and I'm learning a lot. I'm very glad to
have this opportunity," Mark noted.
"It's been our pleasure so far Mark. Remarkably and, as it also happens,
this new market we're looking at is nearly identical with regards to this
very same concept or ours. That is to say that this market favors the
thrills and frills as well. Perhaps more so which is most of the reason
it has gotten my attention.
"Unfortunately Mark, traditional marketing is not going to be applicable
for this market. However, we do believe that there are very specific
marketing channels already in place that may work for us," Ms. Pennyworth
noted as she cut deftly, daintily into her Danish. She took a small bite
and patted at the corners of her mouth with a cloth napkin.
There was another pause as Ms. Pennyworth chewed her Danish. Mark, this
time, only nodded as he took that opportunity and began to butter his own
Danish. They were sitting on a tray over a warmer and his butter melted
quickly over the fresh pastry. It made his mouth water as he took up his
fork.
"Mark, our biggest issue is that this is not a traditional outlet for us.
Not an outlet at all as a matter of fact, not by a long shot, so I've had
concerns. Actually make that did have concerns till Carol provided me
with a kind of overview and an idea. Frankly she's explained a lot so far
that makes this viable.
"This new market or those channels are intriguing to say the least.
Intriguing and, with some amount of confidence in what Carol's has been
able to come up with, I'm prepared to push this forward to the next step
and that's where you can help," Ms. Pennyworth said smiling.
"Me? Seriously? I mean, I'm honored ma'am! I really am! Thank you,"
Mark said with enthusiasm. He'd been right! He was going to be a part of
this 'whatever this was' and he truly was honored. He was a freshman in
collage and even to be interning with a company this early on was almost
unheard of. To help market a new product line or market would be nothing
short of spectacular.
"I appreciate that Mark, I really do. However, don't thank me just yet,
at least not till you've heard it all. Frankly it could very well be more
than you're willing to take on," Ms. Pennyworth cautioned.
Mark saw the slight frown and sensed Ms. Pennyworth's apprehension,
concern even. It could be she worried over his youth. His youth and
perhaps believing his lack of experience might be a hindrance. He was
desperate to get her past that. Mark felt she was on the edge of possibly
deciding on a 'no' as easily as she might a 'yes'.
Mark had to say something and did, "Ma'am, Ms. Pennyworth, I know I don't
have a lot of experience and I'm younger by a couple of years for most
anyone in my position... ma'am, believe me when I say that if you give
me the chance, I really can rise to the occation," Mark said with as much
confidence as he could muster.
"Of that I have no doubt Mark. Actually, Susan, in fact, has already
convinced me of that. She's very impressed with your work so far.
However, it's not so much you being capable of doing this as much as
you're willingness to do this," Ms. Pennyworth said and added, "I actually
believe you're capable and only wish, right now, that I had as much
confidence on that willingness."
"Then allow me to say that I'm more than willing to do whatever is
necessary to make this project a success. Whatever it takes! I mean that
as well," Mark said with conviction. If she was going to say no to him
participating in this, whatever this was, it wasn't going to be his lack
of willingness.
"Great! Tell you what, hold that thought for a moment and I'll finish the
rest of this before turning it over to Carol," Ms. Pennyworth said.
"Yes ma'am," Mark said feeling good that he'd been able to at least
convince Ms. Pennyworth to still consider him. Obviously Ms. Pennyworth
wanted him specifically, but clearly she harbored doubts. Mark was not
going to let this opportunity slip by.
"Mark, this is all going to sound somewhat odd so I'll ask you first to
simply trust me my reasons for asking. I will explain all of this in due
time. So, first things first. Mark, have you ever heard the term:
'Adult little girls' or 'adult baby girls'?" Ms. Pennyworth asked.
Mark mulled the words over trying to remember if he'd heard those terms
and not sure he had. He didn't want to sound naive, but he also wasn't
sure if he understood the context either. Adult and little girl or adult
and baby girl, at first blush at least, sounded like contradictions in
terms, but obviously not. Mark decided to be safe and said to her
question, "No ma'am, I don't think so, or if I've had, I don't remember."
"Well, that's OK, because up until about eight weeks ago neither had I.
To put this bluntly, there are adults, both men and women actually, who
enjoy dressing up as little girls and some, to a lessor degree even as
Baby Girls. A few like to dress as both and surprising as it may seem
gender doesn't seem to matter," Ms. Pennyworth noted.
Mark sat there a little surprised and most of that over those terms being
associated with males given that those terms were Little Girls and Baby
Girls. Obviously, it was fetish orientated or seemed to be. If that was
true then it meant clothing and that, given what had already been said,
gave a little context to Ms. Pennyworth's mention of a new market.
Given those terms and market issues, Mark was sure that his company was
considering those people as a potential market. Mark, thinking about
marketing and product issues, realized immediately what some of those
issues could or might be. Mark hoping to score points nodded with a great
deal of interest on his face.
"Your thoughts on this so far?" Ms. Pennyworth asked.
"Interesting. So the only real difference, I mean for us to sell our
product into that market at least, would be mostly changing to larger
sizes? I mean if these are adults and they like the styles that is," Mark
said and added, "and obviously it would mean moving away from our
traditional marketing strategies."
"That's a very good point. Excellent! Very astute of you Mark and yes,
sizes will definitely and obviously change. Remarkable, our styles do not
need to. Actually, if what I've read so far is accurate, we shouldn't
change anything at all in regards to our styles. Those styles would, as
they are now, be our greatest product strength," Ms. Pennyworth noted
happily.
Mark was thrilled that he'd caught on so quickly and that Ms. Pennyworth
had noticed. He now had a context for this meeting and perhaps his role
in this. Clearly Susan was going to head up or be part of this project
and he, as her intern, would obviously be helping her.
Mark's heart pounded in his chest at the thought of actually getting on
the ground floor of launching a new product into a whole new market.
Mark's resume flashed across his mind. He would be miles ahead of his
class mates.
Given that market or that it would be adults made it just as clear that
there were manufacturing, distribution and promotional issues as Mark
thought about it. Mark realized that launching a product in this market
place would have significant issues for that launch to be successful. He
considered some of those in silence given the nature of an adult customer
base.
Mark understood just as quickly why Ms. Pennyworth didn't want to mix that
part of the business with the other part. His mind was spinning over the
difficulties of such a business, but the thrill of participating had taken
hold of him. He simply had to be part of this, he mused, as he worked on
his Danish.
"Covert," Mark said out loud but actually not meaning to. Mark had been
thinking about the adults as a market and what difficulties might manifest
themselves. One of those issues would clearly be sales and distribution.
Obviously men did not shop for little girl or baby girl dresses openly.
Not if they were already meant for adults. He was thinking out loud.
Clearly the men and most likely women as well would need to shop
discretely, covertly.
"What?" Ms. Pennyworth asked when Mark spoke that word but not adding
anything else.
"Sorry! I was just thinking about what you said," Mark answered and
added, "about the uniqueness that is. Uniqueness, in this case I suppose,
would really translate to some amount of secrecy... as in covertness..."
Mark paused realizing he wasn't sure his comment worthy of the meeting at
this point added, "I'm sorry, I was just thinking out loud."
"No, please, go ahead and finish that thought," Ms. Pennyworth said.
"Well, I'm guessing those people that do this are doing so covertly, you
know, hidden? I mean they most likely are very secretive or even
closeted perhaps. Like I said, I'm just thinking out loud," Mark said
cautiously, not wanting to overstep his place in this meeting.
"Excellent Mark. Mark, you've got a good grasp on some of the problems we
might face in taking this on," Ms. Pennyworth said and added, "As you
might imagine, it would no doubt require some relatively new marketing
strategies...
...obviously a lot of new channels of advertising, sales and even some new
methods of distribution given that men definitely, and women most likely,
are not going to want to be too public buying from us."
"Definitely," Mark said as he mused over the issues of a guy dressing as a
little girl or baby girl. Mark was beginning to catch on. He was a guy!
As he thought about it he thought about how odd it would be trying to buy
clothes not meant for a guy let alone something so juvenile. Just trying
to understand girl's sizes had confused him for a time here when he first
started.
Mark was the only guy in their marketing department and when he started he
had no idea what most of the terms or words meant. He had to learn a lot
of new stuff working here like bodice, gore, self slipped and so on.
Given what he had to know he could just imagine what it might be like
trying to buy just a regular dress in his size while not letting anyone
know it was for him.
Mark's forehead gave him away, wrinkling some showing that he was thinking
of some of the ramifications of this as he added, "It would be a very
difficult market I would imagine."
"Yes, it would be. As you can see, there are clearly challenges here and
we're not sure of all the challenges, so yes there are some difficulties
to face. Clearly, we need more research! More marketing data... Lots
more and it has to be relative to both males and females but mostly those
males. The reasons seem obvious, but even in this area we're just not
sure," Ms. Pennyworth said.
"I'm not sure I follow you," Mark said about Ms. Pennyworth comments on
those reasons being obvious.
"Girls to a greater extent could buy our dresses in their sizes. A girl
getting a dress, even a little girl's dress or baby dress in the mail
isn't going to be as odd as a guy doing the same," Ms. Pennyworth noted.
"I would say that was a given. I mean there are all sorts of
difficulties. Even about how they might purchase such things let alone
wear them. Sizes too since I myself had so much trouble at first," Mark
said again and of that he had no doubt. Only another guy could gather
that information from a guy but then again even that might not be true.
He wasn't sure yet how he'd do that but he was now sure why he was there.
He was a guy and they wanted him to do the research.
"Then, as you have obviously guessed, it's clear... very clear that we
need that information. Information we believe can only be gathered by a
guy. Mark, it's abundantly clear it's not your typical information
gathering either. Truth is we're going to need some very unique
information that goes well beyond those basic marketing questions.
"Yet, as you've come to know in the short time you've been here, we also
need those basic questions answered as well. Obviously there are some odd
notions and, most likely, some deeply rooted psychological forces at work
here, but as customers they are going to have the same issues as any
customer," Ms. Pennyworth said.
"That's for sure! I mean no doubt of that ma'am," Mark said feeling more
confident that he was contributing to this at last as he added, "The
complexities of this could almost be daunting."
"Exactly! That's exactly right Mark, and I can see now why Susan likes
you," Ms. Pennyworth said and added, "so you can realize now why that
research itself is going to require some extraordinary methods and, for
the most part why I've brought this up with only a little context so
far."
"Of that I have no doubt," Mark said becoming more at ease with this
conversation and glowing over the complement. It made him want to say
more as he added, "you can't ignore how odd it would be for adults to do
this sort of thing in the first place. It's pretty apparent that to
understand some of the reasons behind this would be key to marketing to
those people. On the other hand, it would also be Marketing 101 at some
point."
"You are right again Mark. Mark, what we really need is someone capable
of first understanding those marketing basics, which you do, but more
importantly we need someone willing to place themselves into these
people's lives or perhaps life style as it were. At least this part of
their life style. Frankly I don't think we can even begin to
understanding those drives if we don't know basically what it is that
drive them," Ms. Pennyworth said.
"I would say that too is also a given," Mark said echoing Ms. Pennyworth's
comments. He was sure the information could be gathered but not sure yet
how to go about it. He was getting excited over the challenges this posed
and more so that he was actually being considered for part of the team. A
large part of the team as he thought about it.
"I'm glad you believe that. I glad you've gotten a grasp of this, but
from what I've gathered from you're managers here so far that is pretty
typical of you. Since that is the case then allow me to note the most
importantly part of this and why I've been a little vague on some of
it...."
Ms. Pennyworth paused for a time and the room went silent. She was
looking at Mark but she wasn't seeing him as if she was formulating the
next part. Mark sat silently.
"Mark, it is my belief, and the consensus of both Carol and Susan, that
the only way we are going to reach these people, and get data we can
trust, is if we make this attempt with someone actually posing as one of
them," Ms. Pennyworth noted.
"I would agree..." Mark said stating the obvious. At least it sounded
obvious when he'd said it just then. He'd said it just as his mind caught
up fully with what Ms. Pennyworth had actually just said. 'Someone
willing to place themselves into this life style.... someone posing as
one of them.... Someone, a guy... an adult guy... A guy like them...
Adults... adult little girls, adult babies...'
Chapter 2
Mark played the words over in his mind. Mark's chest tightened while his
stomach twisted, both as his minds eye conjured up images of that life
style. Images of him even remotely connected in some way to this life
style had all sorts of ramifications. Then it struck him fully as he sat
there. In fact, that so called "life style" was right in front of him.
It was right there on the walls.
Actually it was all over those walls as Mark took glances around him.
Pictures! There were scores of images of the Little Miss Muffin product
line and those happy little girls all around him. Mark was looking at the
various images of those little girls in their dresses trying to imagine
those very same things on guys. Mark was having difficulty doing so.
Mark was having difficulty trying to imagine any man dressing as a little
girl and then his eyes landed on a couple of the toddler images and those
ruffled panties. Not panties he knew because they were actually diaper
covers. Mark couldn't imagine those being worn by an adult at all, male
or female. Then another thought struck him.
Actually, it only took a second for Mark to realize where Ms. Pennyworth
was really going with this. It took only slightly longer for Mark to
begin to imagine himself in those things and his mouth went dry. Mark
took a sip of his coffee. He was hoping this wasn't what Ms. Pennyworth
had in mind and worried suddenly that it was.
All three of them were looking at him. He was positive that was what they
intended. He was also sure he'd somehow trapped himself with his damn
'yes ma'am' answers.
"Well, if you can understand that Mark, then you can understand why I've
brought you here today. Obviously it's not an easy topic to discuss, and
of course there is that next obvious question. Given those difficulties
you yourself have outlined, makes it paramount it's someone like you doing
this.
"Mark, your own gender is the real key to this going to the next level.
As you can imagine, it's the real reason I've been so long winded! Mark,
what I'm trying to say... ask actually, and not doing a very good job at
it, is would you be willing to be that someone. Would you be willing to
take this task on," Ms. Pennyworth asked point blank.
Mark had an image of a fish jumping out of the water struggling mightily
against the hook it had in it's mouth. A fish with his face on it. Him
a fish and Ms. Pennyworth the fisherman. Ms. Pennyworth looking very much
like a fisherman now reeling him in. He imagined Carol and Susan on
either side of Ms. Pennyworth with Susan holding a net. Carol, he
envisioned, was the one holding the frying pan.
"I sort of walked right into that one didn't I," Mark said after a long
pause. He was smiling but fighting a little twitch on the left side of
his mouth. Behind Ms. Pennyworth, and much of Mark's attention at the
moment, was a large portrait, in oil. A portrait of a little girl dressed
in the very best of the Little Miss Muffin Product line and as he looked
at that little girl's face, the face changed. It was his face suddenly.
He felt dizzy suddenly.
"OK, in a way yes. Yes you did, but only because you're astute enough to
understand the issues and what we face as a company. However, understand
this Mark, it is not my intent to put you into a situation that you can't
handle. In fact, if... If after I've explained this and you still find it
too difficult to consider, just say no. Say no and the worse that has
happened is you've lost a part of your Saturday. OK," Ms. Pennyworth
said.
"Fair enough," Mark said with a deep sense of apprehension. He was sure
it was a 'no' that he wanted so give her, but not sure a 'no' answer would
be in his best interest. He wasn't sure he even wanted to be there
suddenly. It was, up to now, a wonderful job.
"Mark, first of all you are a very bright young man and I mean it. That
much is obvious from your comments and on your performance with our
company so far. As it happens, and as fortunate as this now is, you are
our only young man working here. You are also becoming familiar with our
products and our company. Both are essential to this succeeding if we
take it on...
"Given that, it's not too difficult that you are also the only candidate
we have for this. Being male is clearly a plus, the fact that you've been
learning about our products another and, as I've said, even better," Ms.
Pennyworth said pausing to allow Mark another moment to mull that over.
Mark nodded not sure he could actually say anything at the moment. He was
glancing at that little girl in the painting. A bell shaped dress made
very full by several layers of slips and too short to hide that bit of
lace on her bloomers that matched. A toddler actually, wearing a dress
that came with a matching diaper cover. Mark joined his hands together to
hide his nervousness and a slight trimmer that was getting worse. He was
now ignoring his Danish.
"Mark, as you can also imagine, the companies connection to this life
style could be very detrimental to our current reputation. Frankly I also
believe that the potential for a negative impact on our reputation makes
it imperative that we cannot go outside for someone new. Therefore, it
has to be done in-house and I can't stress this enough. Moreover, this has
to be done with a great deal of discretion and most likely as you yourself
have said, very covertly," Ms. Pennyworth noted.
Mark nodded again his agreement but didn't dare say anything. Ms.
Pennyworth smiled but she too was fighting a slight frown
"At present, and most likely for some time to come, we are the only people
who are going to know about this. I can only add, given the difficulty of
you doing this, I mean if I can convince you to do this, that I'm more
than willing to compensate you - substantially. I am also willing to go
to some extraordinary lengths to make sure your participation in this is
kept just between us," Ms. Pennyworth noted.
There it was. There it was now on the table. They wanted him to do this
as one of those guys. There was no doubt of that now. Mark was growing
more nervous as he took quick, furtive glances of other images around the
room. All little girls and all of them in frills. All of them with his
face. Those dainty poses and it was him posing. Mark felt ill.
Mark had noticed the dresses before, lots of times. He couldn't help
noticing since the Little Miss Muffin Product line was, to put it mildly,
the extremes in dresses. He'd seen those pictures more than a few times,
but not in his context. Mark had also seen the product line up close and
in detail. Those details were now swimming in his head as he sat there
looking at that oil painting again. It was still his face above that
dress.
"Mark, let me make this very clear! You are never going to be at risk
while doing this. Never! Is that understood?" Ms. Pennyworth asked and
added before Mark could answer, "And, for what it's worth, whatever it
takes for you to say yes, is already a given."
Mark nodded weakly.
"I mean that Mark," Ms. Pennyworth said.
"So how would this work," Mark asked feeling his face flush at the hint he
was even considering this. He really wasn't at the moment, but he wasn't
sure of that. It didn't hurt at the moment to at least play along as if
he was considering this. He also reasoned to himself that it was the
marketing challenge still driving his curiosity. He also discovered, for
a second or two, that he might be lying.
"Carol can answer that question better than I," Ms. Pennyworth said
turning her attention to Carol.
"OK Mark, as Ms. Pennyworth has already noted, we're pretty much it as far
as who knows. That's going to be it with one exception. Maybe one more
person at most besides Hazel and I'll cover that in a moment. What I've
proposed to Helen and now to you is that we take this study literally off-
site. There are advantages to that for obvious reasons. I've got a
couple of places already scouted out that are comfortable, very private
and very secure.
"Susan and I have discussed this at length and we belive that it will take
roughly three months working directly on the Internet to gather enough
information to be useful. Most of it are those basics we're going to
need. Some of it not so ordinary and ultimately will be based on your
input covering those issues that are not so basic. There are, as you
might imagine, a lot of holes in our marketing plan still...
"Our most difficult challenge is defining even the questions and then
asking them without jeopardizing the integrity of the study itself.
However, that is secondary for the moment. Our first and biggest
challenge is in defining a credible persona for you so you can, in fact,
go out and ask those questions. More importantly these people need to
trust you so you're really getting some honest answers....
"Mark, we think the best way to do this is to establish a web presence on
the Internet. We think that's how we're going to get into this market
anyway, which, simply put, means defining you as one of them. That,
obviously, will mean a persona that fits or comes close to fitting the
ones that are already out there. The thing is we're actually not clear on
what is really out there yet....
"Since none of us have the necessary background to do that, we are
considering bringing in on more person with that expertise. Hence that
other person I mentioned besides Hazel. Obviously that's contingent on
you first agreeing to do this and then, of course, you agreeing to work
with this person. To be a little less vague, she's a professional 'life
stylist' who often comes in contact with these people and, to make that
sound just a little less harsh or scary, she is also a practicing nurse...
"As to how we actually gather this information, we are going to spend much
of our time on the Internet and with this other persons help. We've
identified a dozen or so on-line forums where these people meet and
communicate. There are also a substantial number of paid sites based on
this life style, and quite a few vendors that already cater and sell
directly to these people. Even a few dress makers as it happens....
"We will break those task down between us as a team. I am going to be
doing the research and competitive analysis on those vendors. Susan will
focus her attention on the paid sites and what their attraction is; and
you, if you do take this on, will flesh out the marketing profiles based
from those you interact with through those forums. It's going to be touch
and go for a bit, low profile even. At least till we are sure you are
what they would expect....
"We will use our life stylist, as she calls herself, for substantiation
and verification on what we present, then glean more as we go. Our goal,
over the span of those few months, is really to establish the market, it's
size, a reasonable profile if there is one, cost, price points, plans on
promotional and advertising issues, as well as those distribution methods.
We're not sure that our manufacturing has to change much but as you can
see, it's really about rolling out a new business if there is one....
"Mark, with your help, and in a few months, we hope to present Ms.
Pennyworth with a viable business plan for her to consider, or not.
Obviously, when the study ends your Internet persona ends, as well any
connection you've had to this study," Carol took a breath, smiled and then
paused as she turned her attention back to Ms. Pennyworth.
"Thank you Carol," Ms. Pennyworth said as she turned back to Mark and
added, "Mark, in consideration of you doing this, and thanks to Helen's
suggestion, the company and I are prepared to pay you as a consultant
during this time. If you agree, and when this begins, you will be put on
a temporary leave of absence with personnel so you'll be out of the
picture over these next three months or so. Carol and Susan, while they
will still have duties here, are going to spend some of their time away
also working on this.
"I am also prepared pay the rent of your apartment over the next three
months while you live off site. I believe if you can separate yourself
from your current life you'll be a bit more secure. Obviously you'll be
taking meals for free as well. If you accept, we are going to work this
on a normal work day basis so you'll still have your weekends off.
However, your rate, as a consultant, will be based on fifty hours a week
at twenty five dollars an hour....
"Given the hours, this will give you a gross weekly income of twelve
hundred and fifty dollars or five thousand monthly for at least the next
three months. That should also help compensate for the school quarter
you'll miss. Of course, you'll be reinstated to your current position
immediately when this study ends," Ms. Pennyworth said and added, "or
something more substantial if this actually works out given your
participation."
Ms. Pennyworth got Mark's attention immediately when she mentioned the
amount of money but also because of school. He hadn't thought about
school until then and asked, "I would be worried a little about missing
any school."
It was Susan who came into the conversation then as she said, "If this
helps Mark, and I should have mentioned this earlier, but I've talked with
your advisor saying only that we were considering bringing you into your
job full time just for this semester. Given what she said, this would
actually net you about twelve full units for the semester and complete
your requirement as an intern. While you'll miss one or two classes,
you'll actually gain a couple of credits and have no need for those
classes. In effect, this could help complete your freshman requirements
before moving on."
"Really," Mark said slightly thrilled over gaining that many units without
actually going to any classes.
"Nice thing is Mark, it would pretty much satisfy your freshman electives
which means you satisfy your entire freshman year. Obviously you will
lose your current two classes by withdrawing but, then again, you'll gain
four more in a figurative way," Susan said.
"That would be pretty nice," Mark said ignoring what that really meant
still.
"Mark, I know this is a lot of information being tossed at you, and the
circumstances are bizarre to say the least. I also realize that it's also
got to rank right at the top as far as weird proposals go, but I truly
belive, if this is to work, that it's necessary. Like I've already noted,
I can't imagine anyone else doing this but if you do say no I'll
understand completely. There will be no repercussions either," Ms.
Pennyworth said and then as suddenly as it began, it ended.
"Wow," Mark said.
"That's pretty much what I said a couple of days ago if it makes any
difference," Susan noted with a laugh.
"Can't add much to that myself," Ms. Pennyworth said but added, "other
than to ask if that 'wow' was closer to a yes or a no?"
"I'm not sure," Mark said with more than a little apprehension. He was
positive that little girl's smile had changed into a kind of sneer in the
picture. If he ignored the ramifications of this he could say yes on a
number of levels. The money, the challenge of the project itself and the
opportunity to do real marketing, but that damn little girl eye's were
looking right at him, and somehow he knew exactly what she was thinking.
"Mark, I hate to push, but I want this to start as soon as possible.
Obviously it's not an easy decision to make so I'll simply say again that
if we are going to have any hope of succeeding you really are the key,"
Ms. Pennyworth said and added, "and if it's a no, I'd like that as soon as
possible as well."
It was funny in a way as Mark sat there fighting two forces. Two forces
split with his ego in the middle. On the one hand it was that ego
screaming to say yes for all of the reasons a young man climbing a
corporate ladder might have. On the other it was that same ego screaming
run, run and don't look back. He looked up at that oil painting and,
after a moment more, smiled.
"Mark," Ms. Pennyworth asked slightly curious over that smile.
"Yes? Oh, sorry. I was thinking about... I mean I was trying to figure
out...
Ms. Pennyworth, would you mind if I took a little bit more time to think
this over. I mean I know how urgent it is for my answer, but could I have
maybe an hour or so," Mark said trying to voice the one big concern he
had, the most obvious, the most difficult to imagine at the moment and the
biggest reasons for saying no.
He wasn't sure he could even frame the question at the moment. He needed
more time.
"Of course. It's urgent, but not that urgent and I understand. Tell you
what, we were going to get lunch but why don't we instead simply separate.
We'll have lunch here and you can have that hour away from us. We can
meet back here in say an hour and a half," Ms. Pennyworth said.
"Thank you," Mark said as he stood. He smiled at all three in turn as he
walked towards the door. His legs felt stiff and he was sure his walk was
different. He was happy to be out of there for a little while. He
needed a breath. The women smiled back as all of them waited for the door
to close.
Chapter 3
Susan cleared her throat, Carol stretched and Ms. Pennyworth took a
breath. All three relaxed noticeably.
"Well, at least he's thinking about it," Susan said.
"Actually he's definitely thinking about it, but not over if he's going to
do this or not. He's thinking about how to say yes without sounding too
enthusiastic. He doesn't want to appear as one of them," Carol noted.
"That's the impression I got as well," Ms. Pennyworth said.
"Did I miss something?" Susan asked.
"That picture! The one behind Helen. He kept looking at it," Carol said.
"I saw that to. Some of the others as well, but I'm not sure I saw any
enthusiasm in his face," Susan noted.
"Curiosity?" Helen noted as a question.
"Definitely curious," Carol added.
"But is he curious enough," Susan asked.
"I'd say definitely," Carol and Helen said at the same time.
"And Susan, just for the record, it's time to say that was a real stroke
of genius hiring him," Helen said.
"Thank you," Susan said.
Three months ago they had sat in this same room trying to figure out how
to do this study and do so with a young man involved. It was Susan who
suggested an intern from the school. It was also Susan who contacted
Tracy Manchester, the school's coordinator.
Susan and Tracy had gone to collage together and over lunch Susan
explained what they were looking for. Tracy was quiet for a bit, smiled
suddenly and a moment later said, "I've got a young man that would be
perfect for this. Not sure if he'd be willing to do this, but he's
exactly what you are looking for."
That following day Susan, sitting on the steps of the library, was looking
at her candidate eating a sandwich from the schools cafeteria. Tracy had
pointed him out for Susan so Susan could study him. He was nearly perfect
given his long hair and slight of build. More than that though he had a
pretty face for a boy. Tracy Manchester had a keen eye.
Susan used her cell phone to send several images of Mark to her Boss
Carol. Both Carol and, a short time later, Helen were looking at Mark on
Carol's computer.
There was no doubt, as the two women looked at the images, that Mark would
be perfect as their future marketing representative for the Little Miss
Muffin adult line. All they needed now was a way to bring Mark in. It
would be great if he came in under his school's intern program and that
took only a phone call to Tracy with Susan's go ahead.
"Do you think he realizes that this involves the baby stuff as well?"
Susan asked.
"On a conscious level, possibly not, at least not yet perhaps. On a
subconscious level I'd say yes. If not I'm sure he will soon enough,"
Carol said and added, "besides, as Julie noted, the real key is getting
that subconscious mind to take hold of the conscious mind.
"Going to be interesting watching this unfold," Susan said.
"Definitely," Carol noted.
"Well, if those others boys I was introduced to are an example of what
Mark will become, then it's going to be delightful watching this unfold,"
Helen noted as lunch came in.
Carol and Susan both nodded. It had been almost impossible believing the
two boys Julie introduced to them that day were boys. Perfect little
girls was how they appeared and acted right down to their curtsies. They
were Julie's examples of this life style and, above all, her skills.
Susan had laughed when she realized how easy it had been to get in touch
with a dominate when that dominate was related. Even better since this
woman specializes in age play with adult little girls and babies. It was
Julie, looking at Mark's picture that convinced her that Mark would be
perfect. When the question came up on if he'd do it or not Julie said,
with a lot of conviction, that he would.
Mark meanwhile was sitting on a table looking out at the playground
attached to the McDonalds he'd chosen. He wasn't focused on the children
as he went through the motions of eating. It was still a bit early for
lunch and he wasn't really that hungry but the small burger and fries gave
him a reason to sit and think.
Mark looked at his watch. It was time as he stood up to walk back to
work. All three women were having coffee and talking casually as he
entered. Salads had been ordered and sat half finished as Mark came in.
There were cordial nods and hellos with smiles as he took his chair again.
Mark declined Ms. Pennyworth's offer of coffee.
Somewhere along the line, as he was thinking about this, he'd realized
that going on-line meant he most likely didn't have to be dressed. There
was a slight glimmer of hope that it wasn't as complicated as it seemed.
There was also the question of what an adult baby girl wore. He knew the
answer to that but avoided thinking about it. That was the question he'd
had so much trouble with.
"I don't mind saying that I'm as nervous as a cat in a dog kennel," Mark
said smiling and his smile eased some of the tension.
"Mark, if it's any help at all, so are we. We are all treading on very
new ground here," Helen said.
"Yes, but you don't have to dress like little girls or as a baby," Mark
said and added, "I'm assuming that there would be some baby stuff as well?
I mean clothes that is."
"Yes, but so would Susan at some point," Helen noted.
"Susan," Mark asked surprised.
"As I'd noted earlier, adult women, some at least, also like dressing as
little girls and there seems to be a fairly high percentage of those as
adult babies as well," Carol noted and added, "so Susan would be pretty
much be doing the same as you once we've gotten your side of this study
done."
"As a girl though," Mark said.
"Pardon," Ms. Pennyworth said.
"A girl as a girl. I'd be a boy as a girl," Mark said making it clear it
wasn't the same risk.
"As a girl, yes," Carol noted catching what Mark meant.
"I guess it could be worse although I'm not sure how," Mark said.
"Is that a yes Mark?" Helen asked.
"I'm not sure yet, a couple more questions first. I guess the question is
how often I'd have to dress and then how much of that stuff I'd have to
dress in," Mark asked nodding at the pictures.
"According to Julie, and she can explain this better when we bring her
into this, the more often the better at first. There are notions and
concepts that goes with this as a life style and you'll be learning about
those most of all....
"Julie was pretty clear that it's something better learned doing than by
reading about doing it. We're also not sure what most do on-line but
Julie can help with that as well," Helen noted and added, "getting into
their heads means you understanding yours is how she put it."
"There is the promotional side of this as well," Carol noted.
"We'd be involved in that at some point, although Julie would be our
outside coordinator for now," Susan noted.
"Julie again. I suppose I should ask who this Julie is?" Mark asked.
"Mark, Julie Pennyworth is my sister. Julie is also a practical nurse
and, in her words, a professional Life Stylist. Never really paid too
much attention to her work till now. For obvious reasons I am very
interested now....
"I thought, given that she and I are related and that she is also a nurse,
it would make it easier on you. Much easier than bringing in a total
stranger. Julie is familiar with Adult Little Girls and Adult Babies and
can provide that technical expertise."
"Life Stylist? What is that exactly?" Mark asked.
"Exactly? I'm not sure," Helen said and added, "I do know that she helps
develop those concepts for men who are exploring such concepts."
"Like a dominatrix or something," Mark asked a little nervously.
"Actually no. I mean I know from what she's told me that, as a life
stylist, what she does is quite different for those into some of the other
things a dominatrix does. In some ways it's more of a professional
nurturer in a nurturing role but she can explain it much better than I,"
Helen noted.
Mark nodded his understanding deciding he didn't want to know too much
more.
"As for your question on dressing and for how long, Julie can answer that
better than any of us, but she has already recommended, at least for the
first couple of weeks, a rather intense amount of time....
"Full time actually, but only for a short period. Most of it would be
simply so you can get used to the clothes, then the concepts and even the
notions of such a thing. Again she can explain this better and will if
you're OK with this," Helen said.
"I am and I'm not," Mark said but smiling at Ms. Pennyworth to show he was
at least thinking about it.
"I'll accept that for the moment. Any more questions?" Ms. Pennyworth
asked.
"Lots, but honestly I'm not sure what to ask. So are we going to be using
just our product line," Mark asked looking at the pictures on the wall.
"Actually yes and no. I'm not being vague here, it's just I'm not
completely sure yet. I'm guessing you'll be part of that answer.
Obviously we've got some number of competitors out there and part of the
studies we should do is finding them. Finding them and learning what
makes some more popular than others....
"We also need that credibility as it were so buying things from those
already known would be helpful. We might just as well get the basic baby
stuff on-line since we don't manufacture diapers and plastic pants. That
will allow you to become familiar with these vendors and, again, lend some
amount of credibility in this market and these people," Helen noted.
Mark cringed at the mention of the diapers and plastic pants as he asked,
"Do these people actually share that level of exposure with each other?"
"According to Julie, yes to some degree, but not always and not all of
them. We would have to make that call when the time came," Carol noted
and added, "However, there are going to be pictures for your web presence
so the answer is you'd be wearing them for at least those people who are
also 'out' as it were," Susan said.
"Out?" Mark asked.
"Out in this life style," Susan noted.
"Thought so," Mark said with a touch of apprehension.
"Not that much though," Carol noted trying to ease Mark's mind a little as
she added, "I'm thinking that most do this in a minimal sort of way anyway
so I don't see any reason why you wouldn't or couldn't as well.
"Once might be too often," Mark said smiling.
"No doubt," Susan said and added, "and understandable."
"Well, I think I'm getting the picture. So it would be mostly our stuff,
but later and a few things ordered from these Internet vendors for now,"
Mark said.
"Pretty much Mark. Actually, Hazel Worthington, our dress designer, is
going to develop our line in your sizes and while she knows what we're
doing she's very discrete," Helen said and added, "although, for now, I
think you should wear only what we can get on the Internet at first simply
because those venders are known. We can use our dresses, to push our line
later and once you've established a presence as it were.
"How is that going to work? That establishing a presence," Mark asked
slightly concerned about someone else knowing and of course getting into
dresses like the ones Hazel made.
"Logistically and with your agreement, you'd get measured here, privately
and then we can do one of a couple of things once your dresses are made:
"We can, according to Hazel, go to her place for the final fittings or she
can come to where you'll be staying," Helen noted and added, "for now,
she's going to make your clothes in her home and away from here so no one
is the wiser."
"And how would this work for the Internet side," Mark asked.
"Mark, again we believe the sources for what you wear are going to be from
two different areas: "First source, because we need the information, is
via the Internet and those potential competitors. It would be very
beneficial for us to get most of your things on-line for obvious reasons.
Your second source would follow that and be directly from here based on
what we've learned and what Hazel makes," Carol said.
Mark looked up at the oil painting of the little girl on the wall this
time causing Ms. Pennyworth to turn around as Mark said with a smile and
small touch of sarcasm, "Why do the eyes always seem to be following you?"
Chapter 4
Ms. Pennyworth held her laughter for a good few seconds as she finally got
it! Carol and Susan joined in when Ms. Pennyworth lost it and began
laughing with her. Mark joined in but was shaking his head as he did so.
"This is nuts," Mark said.
"Clearly," Ms. Pennyworth noted. Julie and Carol nodded their agreement.
"I'm nuts," Mark said.
"And frankly, if that's the case, I'm very glad you are," Ms. Pennyworth
noted as she added, "and I hope that is a yes?"
"Yes, it's a yes," Mark said.
That part of the meeting had ended. The rest of the day was spent on the
logistics of the program.
The logistics of the project began when Hazel was paged. She was in the
building within the hour and spent a short amount of time taking Mark's
and Susan's sizes.
Susan's things would follow Mark's and begin after Mark had some data to
present. Carol, after a phone call, noted that Mark would meet Julie on
Wednesday when he moved some of his stuff into the house. Carol would be
taking care of the facilities.
The house was twelve miles North from the Little Miss Muffin building.
Carol had secured it from an executive rental agency that managed rentals
across the U.S. for companies that moved executives around. It was a
modest three bedroom home fully furnished and stocked from an inventory of
items. It was intended to provide a more comfortable place to stay for
executives visiting for longer periods of time. All the agency knew was
that it would be a well to do executive and her spouse.
A computer company did the Internet system setup as Mark was telling his
land lady that he'd be gone for the next three months or so paying his
rent three months in advance. Mark spent Wednesday moving what
perishables he had to the new house. He got to meet Julie and see his
room then. It was a girl's room. Thanks in part to Julie, a very pretty
little girl's room.
"Mark, I'm going to leave this in Julie's capable hands," Carol said after
introducing Julie. Mark watched Carol drive off. Mark stood there, on
the stoop at the top of the steps not sure what to say as Carol's car
disappeared past the large privacy hedge that hid the front of the house.
"Nervous?" Julie asked smiling politely.
"Very," Mark said.
"Then let's take care of that first," Julie said turning back into the
house. Mark followed.
They made their way to the kitchen with Julie inviting Mark to sit while
she made tea. Mark took a chair watching Julie go about the task of
making that tea waiting for her to begin. Julie didn't speak till the
water was heating in a tea pot.
"What do you know about this life style?" Julie asked.
"Basically nothing outside of what I've been told by Helen and Carol,"
Mark said.
"Adult little girls and adult babies are two different categories of life
styles but can be merged into one single life style so I'll treat them
separately for now beginning first with infantilism only because that's
often the least understood," Julie noted.
"Good enough," Mark said.
"Then let's start there with infantilism and I'll start by saying it stems
from a whole list of events going back to our earliest memories of our
regressive dependencies. Usually, these dependencies occur during early
childhood and then carried into adult. For many it's some sort of trauma
that triggers these regressive desires. In others simply a desire to ward
off growing up as it were...
"In all most all cases it involves some form of associative clothing such
as diapers plastic panties and or other objects specific to infants and or
toddlers such as baby bottles, pacifiers and cuddly items. As you can
imagine, this life style can then be object orientated or those objects
can be aids to role identification. In short, some people dress up for
the objects themselves, others for the role," Julie noted.
"So dressing as a baby makes them feel like a baby," Mark noted.
"In a word, yes," Julie noted getting up to fix the tea as the tea pot
began to whistle as she added, "ironically, you, me and most everyone
practice infantilism in one form or another."
"What? How so," Mark asked.
"Ever come home after an extremely tough or stressful day and curl up in
bed or in front of the television?" Julie asked.
"Definitely," Mark noted.
"That is a form of regressive behavior we've taken from childhood into
adult. Ignoring or the desire to ignore whatever the causes of our stress
is easily achieved by turning within or stepping back as it were," Julie
said.
"Really," Mark noted as Julie returned with his cup, a tea bag and the tea
pot. Mark opened the tea bag, sat it in his cup and watched as Julie
poured the steaming hot water into his cup.
"You are, in a way, revisiting a period that is remembered in some form or
fashion. Infantilist do the same thing but, in their case, they use aids
to isolate and focus on that behavior to assist them in their transition.
A few even fold in a maternal figure who can and often does represent
those memories of nurturing," Julie noted.
"So you, if I understand this correctly, are representative of that
maternal figure for these people," Mark asked.
"Exactly. You, or rather the infantilist, have developed specific
understandings of a nurturer which, by definition can be a mother, aunt or
even a baby sitter. In most cases this nurturer is some sort of
authoritative figure and most often adult to your or their... or your
child relationship....
"Again, it goes back to our core development and the structures we begin
defining from those days forward. Mark, we all hate to give up being
mothered and some worse than others. The extremes, in those cases, become
infantilist," Julie noted.
"
what about the guys, and girls I guess, that like dressing as baby girls?
OK, so I can sort of understand the baby stuff but for a guy why the baby
girl stuff?"
"While that seems to complicate things and admittedly for some it does,
it's really pretty simple and mostly because baby girl clothes are
cuter... they feel better on. Obviously there is a transgendered view of
this as well or those desires by some men to be more female, but the fact
is girl's clothes, baby girl or toddler girl clothes especially, are just
cuter," Julie noted as she fixed her tea.
"So they ignore the fact that they are guys and simply dress as girls,"
Mark asked.
"Pretty much," Julie noted as she shared the sugar bowl and creamer
already on the table as she added, "obviously it's far more complicated
than what I've given you but then again, so is most of life. Truth is, if
you ignore those basic feelings that identify our taboos, it's fairly
understandable or easy to relate to."
"It is," Mark said as he did try and ignore those taboos that had been
popping into his head since this began. Difficult given that he was about
to embark on this marketing quest and to do so would require him to do
those very same things as he added, "easy to look at and study but
difficult imagining doing that sort of thing."
"Mark, you're going to be in a remarkably unique position and some of it
because you'll be approaching this from a kind of academic or clinical
perspective while deep down it's going to be impacting you. Impacting you
and not too unlike those you'll be studying and we should discuss that
aspect as well," Julie noted as she blew over the rim of her tea.
Mark picked up his cup, pausing at that moment to sip and contemplate.
Julie already knew what was going through Mark's mind.
"Of course there is the eroticism of this as well and unavoidable just so
you know," Julie noted and added, "are you familiar with the term
onanism?"
"Onanism? No, what's that?" Mark asked.
"Onanism for adults is manual stimulation of the genital organs of
yourself or by another for sexual pleasure. Masturbation if you will.
However, in babies it's part of the bonding process," Julie noted.
"What," Mark said a little shocked.
"It's not exactly what you are thinking. Mark, as babies we are only
aware of our own emotions with nothing but those emotions to carry us from
day to day. We are either happy or not depending on a whole host of
things including hunger, comfort and our dependency on nurturing. Believe
it or not, the very act of diapering a baby is autoerotic and a strong
part of the bonding process," Julie noted allowing a moment for that to
sink in.
"Autoerotic? How," Mark asked.
"We are stimulated sexually since all of our nerve endings are fully
developed at birth by almost everything that touches our genitals. Baby
wipes, baby oil, powdering and the diaper itself act as stimulation of our
genital organs. It's not for sexual pleasure, obviously, but it's
sexually pleasant nonetheless. Pleasant for the mother as well as the
baby....
"However, we are adults in this context so as adults our concepts have
gone beyond a simple pleasurable experience and becomes sexual pleasure.
Onanism as defined is the manual stimulation of the genital organs for
that sexual pleasure and is one of the reasons, besides a simple desire to
nurture, why some, in context to role playing, like being parents and
others like being parented....
"A baby is erotically stimulated but doesn't know that. All it knows is
that the act of diapering is pleasant," Julie noted and added, "on the
other hand, an adult is sexually turned on by the act of diapering because
he or she knows what is happening."
"Because it's already a turn-on," Mark noted.
"Yes and no! Yes because we have evolved past being babies so the act of
touching genitals is now considered a sexual act, and no because some
adult babies are capable of ignoring that sexual stimulation," Julie
noted.
"I see. I think," Mark said trying to keep himself on a clinical level.
"The thing is Mark, you'll react to your diapering and that reaction will
bother you to some degree," Julie noted and added, "on the one hand it's
going to be very pleasant, very erotic as well, while on the other side of
this double sided coin it will also be unnerving because it is so
pleasant. Pleasant and consciously you shouldn't like it."
"I hadn't thought about that part," Mark said feeling the pangs of what
Julie was saying as he sat there. He was trying to reconcile those two
conflicts she noted and couldn't.
"I know and it's why I mention it. Mark, we're going to be close
physically and just as quickly, because of that physical contact it will
become mentally just as strong....
As odd as it might seem, there are going to be some very strong very
erotic bonds linking us together right at the start of this. I'm
mentioning this so you're aware of it. I want you to understand that it's
unavoidable, and it's not you per se but the acts that are causing it,"
Julie noted.
"So I'll be turned on but I might not be able to do anything about it,"
Mark asked only slightly confused.
"Actually, you WILL be turned on and what you do about it will depend on
what you want to do about it," Julie said and added, "it's your hang-ups
that will be in conflict with your desires."
"My hang-ups? Got lots of those I'm beginning to realize," Mark said.
"Definitely and that's pretty normal. The advantage you have, if it
helps, is that this is an exercise and not really a life style. You're
going to be a lot better off that most," Julie noted.
"Hows that? I mean I'm going to be doing some pretty weird things," Mark
noted.
"You are, given your notions of this but again, the advantage you have is
that you're not being driven by a whole lot of complex notions. Very
important difference," Julie said and then smiled as she added, "which is
why it might be better to split you into two distinct personas. Actually
we'll simply be adding a persona."
"You mean personality," Mark asked.
"No, I meant persona. A personality, especially in this case, would be a
complex of all those attributes you've grown up with. Attributes relative
and very specific to whatever it was that might bring you to this point.
There are behavioral, temperamental, emotional and mental changes that
could, as in many cases, go back to when you were a child...
In the development of a persona we're talking about a characterization of
an individual. More like an actor's portrayal of someone in a play.
You're really not going to be an adult baby or little girl, just
pretending to be. Big difference and for you a big advantage," Julie
said.
"Hows that make a difference for my hang-ups," Mark asked starting to like
the notion that he was acting or going to be acting.
"You don't need to get over your hang-ups. You get to keep those hang-ups
intact so you don't need to get over the guilt of doing this. That's a
big part of this for a lot of men, that guilt," Julie said and added,
"it's a big part of what I do when I'm helping men become sissies, babies
and feminine."
"So when is this going to start, this acting," Mark asked.
"Right now and we need to define your Character first," Julie said before
pausing. She was quiet for a time before a light smile as she added,
"Cindy Sue."
"Cindy Sue," Mark asked when Julie didn't say anything else.
"Cindy Sue is a little girl, a very sweet little girl just on the verge of
breaking away from diapers. She still wears diapers but she is beginning
to use the potty some. Cindy Sue is going to be my companion doll," Julie
said and added, "and she is a very girly little girl. Cindy Sue loves
being a girl."
"And I'm this Cindy Sue," Mark said.
"You will be but the nice thing is you'll be acting the part and not
really the part," Julie said.
"OK. So now what? I mean I've never acted before," Mark said.
"That part of this is going to be a kind of 'on the job training'. You
really won't have to act per se, just learn the role. As I noted, Cindy
Sue is going to be persona. In Jungian psychology, Cindy Sue is a
personal facade that you will develop to present to the world. You are
going to be a pretend Cindy Sue."
"I'm still not sure what that means as far as what I have to do," Mark
said.
"First things first. Cindy Sue doesn't exist yet, so we're going to need
to create her. Most of that is going to be how she